Negotiation
Why most Software deals are not market conform
Software vendors know exactly what a customer pays for a comparable license elsewhere. The buyer usually does not. This information gap costs Enterprise organizations up to tens of percent on their Software budget. SoftVaro helps you gain clarity here.
Our approach: benchmark data and transparency
We have benchmark data from comparable Enterprise projects: what similar organizations pay, which discounts are realistic, and where there’s room for manoeuvre in each contract. With this knowledge, we engage in conversation with the Software vendor. You remain in the background or join in, whichever suits you best.
Six reasons why Enterprise organizations hire SoftVaro
Six reasons organisations engage SoftVaro instead of negotiating themselves or buying via a reseller.
Well-founded benchmark data
We know what comparable Enterprise organizations pay for the same licenses. That’s your starting point.
On your side of the table
We are transparent about how we earn and advise what best fits your situation, even if it means we earn less.
You save time
We do the heavy lifting, you decide. No endless email exchanges with Software vendors.
One fixed point of contact
SoftVaro acts as a single central point of contact for all your Software licensing needs.
Complete transparency
Transparent about approach, substantiation and results. You see our methodology and outcomes per contract.
Proven results
On average 8–20% savings on Software renewals, often when contracts have not been renegotiated for a long time.
What a negotiation process looks like
Analysis of the current contract
You provide the contract or quote. We analyse the terms, prices and possible improvements.
Benchmark against the market
We compare your contract against benchmark data from comparable Enterprise projects. You see where there’s room to negotiate a new deal.
Strategy determination
Together we determine the strategy: where the priority lies, which arguments to use, who will conduct the talks.
The negotiation
We take over the conversation with the Software vendor. You stay in the background or join in.
Final result
You receive a sharp contract with better terms. We immediately add the renewal date to our monitoring.
Which Software vendors do we negotiate with?
From Tier 1 platforms to Tier 3 niche tools. Access to 10,000+ Software vendors.
Adobe, Autodesk
Large vendors with complex license structures. Our benchmark data adds great value here.
VMware (Broadcom)
Since the acquisition by Broadcom, license terms have changed significantly. Preparation is crucial here.
Atlassian, Zoom, Figma
Collaboration and productivity tools where the price per user quickly rises with scale.
Palo Alto, CrowdStrike
Endpoint protection and firewall vendors. Complex contracts, lots of room for negotiation.
Microsoft
Advice on license mix and terms, alongside your existing Enterprise Agreement.
Tier 3 specialists
Niche tools and departmental software where you have little comparison material yourself.
Frequently Asked Questions
How much can I save?
That varies per contract and industry. On average we achieve 8–20% savings, often more on contracts that haven’t been reviewed for a long time. After the analysis, we’ll give you a realistic estimate.
How does SoftVaro earn?
We start small. For your first request or renewal, we agree transparently upfront what SoftVaro earns. So you know before starting what to expect, with no obligations afterwards. If you’re satisfied and the partnership grows, then we make agreements fitting the size of your portfolio, e.g., an annual arrangement or framework contract.
When should I engage SoftVaro?
As early as possible. Ideally 3 to 6 months before renewal, as the Software vendor then offers the best negotiation space. But we can also help last-minute, although results tend to be smaller.
Do I conduct the talks myself or does SoftVaro do that?
You decide. We can handle the entire process or work as advisory support in the background while you conduct talks. Many customers choose a hybrid: we prepare, you sign.
How does SoftVaro handle confidentiality?
Contract information is stored confidentially and not shared with other clients or parties.
Prove it with just one renewal.
Submit your next renewal or quote to us. Within 24 hours you’ll know if there’s room in price and terms. Confidential, under NDA and without obligations.